I used this program to reduce an 800 MB video down to 215 MB and chose MP4 format which works well on the web.
- Launch Editor from PC or Laptop
- Start a new project
- Name your Video
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In the Project Library panel, click + to add the video you took from your iPad.
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Click on finish video and select the desired size. I selected medium which is big enough for one to view online. Then click export.